Hello, I’m iuliia
I'm a graphic designer with 6+ years of experience creating engaging designs, infographics, logos, and more for both small and enterprise-level companies. My approach goes beyond just making things look nice; I develop a tailored approach to achieve the goals for each project.
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Projects
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digital
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Digital Design
/01 - Amazon Storefront Design /

Amazon Storefront for On Target Living

An Amazon storefront is a designated space within amazon.com for businesses to showcase products for sale. To help On Target Living elevate their presence on Amazon, I re-designed and built their Amazon Store.

Project Overview

On Target Living is a comprehensive wellness company that serves as a guiding force for adopting a healthy lifestyle. They offer resources, coaching, and superfoods, all centered around their three-pillar approach: REST | EAT | MOVE.
The goal of this project was to create a brand space that is easy to navigate through for shopping and that provides a decent overview about each product and their benefits. Also, the design should reflect the updated packaging of the product.

Layout Design

The layouts are easy to navigate and feature designed banners that highlight benefits of the products.
Each page of the Store features a distinct header banner, helping mobile users in quickly comprehending their current location within the site.
Important product information is broken down into bite-size portions and spread across pages to ensure that visitors stay informed and not overwhelmed.

Mobile Version

To ensure a convenient mobile experience, each page was built with the mobile-first approach in mind. The tiles and modules were deliberately picked to look and function great on both mobile and desktop devices.
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/02 - Google Display Ads/

Google Display Ads

While working at Logical Position, I created hundreds of Google display ad sets for a wide variety of companies, enhancing my design skills. I enjoyed the continuous learning experience, researching and immersing myself in various industries, from traditional stores to tech startups and healthcare companies.
This exposure broadened my knowledge of market trends and consumer behaviors. Here's a selection of display ad sets that I created for some of the ad campaigns during my tenure at Logical Position.
/02 - Google Display Ads/

Amazon A+ Content (EBC)

Amazon A+ Content (EBC) is an advanced option for adding rich text, imagery, HD videos, banners, and other features to Amazon product detail pages.
I created A+ Content for broad range of products, from LED lights and auto care products to shark deterrers and caskets. I create interesting layouts packed with key product information that captures viewers' attention.
Logo Design

Blue Monkey Mascot

At Logical Position we had a logo design project for the Blue Monkey Disposing & Recycling company, and though I participated in the project as an art director and not as a designer, I thought it would be a good practice for me.
I created these fun characters conveying the friendly and reliable qualities that the client wanted reflected in the design.
/01 - Amazon Storefront Design /

Floral Fantasy Logo

Flower Fantasy, a fictional flower shop, was an internal company logo design practice that I participated in. The creative brief provided us with the unique challenge of creating a logo that would encapsulate the whimsical, enchanting, and sophisticated essence of Flower Fantasy, setting a distinct brand identity.
The design process began with extensive research into the symbolic meaning of various flowers and the emotions they evoke, as well as an exploration into the realms of fantasy and enchantment.
The final logo combines elegance with a touch of magic and features a Daffodil fairy that symbolizes new beginnings.
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/01 - Amazon Storefront Design /

Logo for The Law Firm of Tamara N. Holder

“My Happy Place Is In The Lions’ Den”
- Tamara N. Holder
Tamara Holder is a nationally-recognized women's rights and civil rights attorney. She represents victims of rape, discrimination, workplace sexual harassment, and institutional abuse from corporations, health care providers, and educational systems. The Law Firm of Tamara N. Holder, LLC is committed to helping their clients seek justice and equality in the workplace.
It was my privilege collaborating with Tamara in creating a logo that not only captures the fierce nature of their brand but highlights the elegance and dignity of Tamara herself.
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About
iuliia kolesnikova
I'm a graphic designer with 6+ years of experience creating engaging designs, infographics, logos, and more for small and enterprise-level companies. My proven track record includes demonstrating creative vision, attention to detail, and effective team collaboration to deliver high-quality creative work efficiently. I'm known for taking initiative and bringing value to my team by paying attention, solving problems, and creating resources.
Contact me
Resume
Skills
Design
Typography, Color Theory, Layout Design, Logo Design, Visual Design, Photo Editing & Retouching, Wireframing, Product Presenting
Software
Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Figma, HTML, CSS, Asana, MS Office Suite, SharePoint
Soft Skills
Detail-Oriented, Results-Driven, Problem-Solving, Strong Visual Sense, Receptive to Feedback, Teamwork, Strong Work Ethic, Autonomy, Project Management
Education
Bachelor's Degree in Information Technology
Russian State University
of Trade and Economics | Moscow, Russia | 2005–2011
Download my resume
Work Experience
Graphic Designer, Senior Graphic Designer, Art Director
Logical Position | Oct 2020–Feb 2024 | Remote
At Logical Position, a top digital marketing agency, I crafted over a thousand Google display ad sets and specialized in designing custom graphics, including logos, brochures, infographics, and social media assets. I also excelled in creating digital marketing materials for the Amazon marketplace platform, focusing on product listing images, A+ Content, and Store graphics. Immersed in diverse industries, from traditional stores to tech startups and healthcare companies, I continually expanded my understanding of market trends and consumer behaviors.
Within a year, my commitment and skillset earned me a promotion to Senior Graphic Designer, and 2 years after that—a promotion to Art Director. In these roles, I furthered my impact by the following:
  • Developed a system that helped decrease the turnaround time for complex projects by 25%:
    - Created wireframe sets for complex projects that significantly improved
the communication between the project participants.
    - Developed Photoshop templates that streamlined the design process.
    - Created informational resources about working with templates and wireframes
for a smooth onboarding process for the new team members.
  • Directed creative projects within teams of 3-5 members, steering the overall vision.
  • Produced comprehensive creative briefs and collaborated with Project Managers and designers to ensure seamless integration of the outlined strategy into designs.
  • Reviewed graphics created by designers, and provided constructive feedback for achieving high quality for all creative output.
  • Hosted internal workshops for the design team sharing tips on using design software and improving workflow.
Graphic Designer
Regnal Media LLC (Tablio) | Dec 2018–Mar 2020 | Vancouver, WA
I crafted digital ad banners and promotional graphics for touchscreen digital menu tablets used in various restaurants. Throughout my time in this role, I successfully created over 750 ads. This experience honed my ability to thrive in a fast-paced environment while collaborating with diverse clients and handling corporate brands effectively.
Graphic Designer
Freelance | Jan 2018–Dec 2018 | Remote
I created digital and print graphics, including posters, banners, presentations and slide decks, social media graphics, brochures, flyers, and email templates. I also designed and built a few websites as personal educational projects to develop practical skills in web and UI design.
© iuliia kolesnikova 2024